Which task is that, you ask?
It's time to update your copyright notice on your websites, blogs and other online venues.
Why is this so important?
This simple action accomplishes five things. It:
Boosts your search engine rankings
Improves your online findability
Informs clients, partners, vendors and readers you’re current and up to date
Confirms you’re still in business
Demonstrates you actively manage your online presence
It does something else as well. It indicates you're paying attention to and staying on top of little as well as big things. This sends a powerful message.
Do it now, it's a great way to start a fresh year on a positive, proactive note.
Happy New Year to you all.
PS: And yes, as soon as I posted this, I updated the blog and company websites.